Business 84 – If Coaching Works, Why Aren’t You Coaching Yourself?

  • 投稿カテゴリー:Business

Shoreditch Office


Warm up

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  1. What industry do you work in and what is your role?
  2. What are your responses in your role / position?
  3. Can you describe to the function of your workplace / company?
  4. How many departments, how many offices. National or International?
  5. What are the minimum requirements for employment ie Education or Experience?
  6. How many opportunities are there to ‘move up the ladder’?
  7. What is the process for changing job roles ie Interview? Test?

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General discussion about your workweek:

  1. Current projects? Deadlines? Opportunities?
  2. Anything of interest happening?

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1. Many companies use coaching as a tool to empower employees to fulfill their potential and meet organizational objectives. According to the International Coach Federation, the coaching industry generated more than $2.8 billion worldwide in 2019, an increase of 21% since 2015.

2.  To me, this growth shows that coaching works. However, I consider coaching yourself to be an important part of the process as well. Working as a coach, I urge clients to continue the process of self-reflection outside of our sessions. I am always upfront about the process of coaching: The only reason I am there is to ask them the questions they don’t usually ask themselves.

3.  To me, coaches are the facilitators of self-inquiry; they have a plethora of skills, tools and methods that can inspire us to get the results we have been struggling to get by ourselves. Therefore, learning how to self-coach enables you to get the most out of the process because it adds another dimension to helping you achieve your desired goals and outcomes.

I believe self-coaching can work for you if you are prepared to do the following four things:

4. 1. You are courageous enough to engage with radical self-inquiry.

In a previous article, I wrote about the ways we can have difficult conversations with ourselves in order to take time to reflect. This provides a space where we can take responsibility for reviewing our performance, as well as our contributions to problems and challenges that exist in our personal lives and the workplace. Radical self-inquiry is about being brave enough to ask whether you are the problem and being prepared to do the work that is required to improve or fix things.

5. In the book Reboot: Leadership and the Art of Growing Up, author Jerry Colonna talks about radical self-inquiry as a tool for transformation. He urges companies, professionals and founders to focus on ways to increase self-awareness. I learned from Colonna that asking difficult questions that encourage professionals to look back at the past can help them unearth their experiences and limiting beliefs.

6. 2. You are prepared to review your projections.

I define “perception” as a personalized system that enables us to interpret our internal and external world through a variety of shortcuts. One of the most powerful tools in coaching, in my opinion, is challenging our perceptions and seeing them as projections. 

7. This is particularly useful when examining our opinions of others and our thoughts and feelings about situations that did not go well. For example, if you believe someone is controlling, you might ask yourself, “How am I controlling?” In my experience, it is often easier to point out what others have done wrong. 

8. One of the premises of neurolinguistic programming is that you can spot something is wrong and name it correctly because it exists within you first. Therefore, the world and people become mirrors that project back to us what we need to learn. As a leader, I always took the opportunity to discover what it was within me that could have caused or contributed to challenges.

9. 3. You are open to viewing mistakes as valuable teaching opportunities. 

How good are you at playing the blame game? Some organizations have fostered cultures in which pointing the finger is the norm, which I’ve found can be unhealthy for innovation and growth. Although self-coaching encourages you to turn within for answers, rather than blaming yourself for things that go wrong, it’s important to treat any mistake as an opportunity to learn. This helps you to develop your own quality assurance cycle and conduct an analysis of strengths, weaknesses, opportunities and threats, known as a SWOT analysis.

10. I have found that self-coaching helps you to become insightful, and it requires you to trust the process and what comes up for you. Trust that you have all the answers you need, and commit to finding them as you seek to speak and discover the truth while maintaining your professionalism and integrity. This allows you to be authentic. However, be mindful of rumination, or going over things again and again without using the information you have learned to make things better.


1. Have you ever hired a coach or trainer to teach you something?

2. Why do you think people hire a coach to help them? Do you think it is effective?

3. What makes a good coach?

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